Ever wonder how many people turn to mobile apps for directions and navigation?? Here are some interesting facts that cannot be ignored when it comes to Search Engine Optimization and local search optimization.
Monthly Archives: March 2012
Google Spent 213M on Advertising in 2011
Ecommerce SEO | Never Force Account Creation Prior to Check Out
We receive varying comments from customers when it comes to newsletter or account sign up in order to check out from a online purchase shopping cart. Some clients require store registration prior to check out while others do not. The ones that due have a great argument in the fact that it is a great way to build their mailing list while others argue they lose sales.
Since we also own online stores we decided to test both approaches. Our findings were pretty conclusive. We first set our store to require account registration prior to check out. In a 30 day period our abandoned cart rate increased 32% and our gross sales dropped proportionately. The following month we set our shopping cart not to require account set up prior to check out. The abandoned cart rate fell back to normal levels almost immediately as did gross sales for the following month.
Our check out system does not require account registration however we do require an email address for order and shipping confirmation. If you simply gather the emails from your shopping cart and add them to your email program manually you will see better sales conversions and you will still grow your email list. It is worth the extra effort.
Tactics to Increase your Blog Traffic
Here is an updated article from the guys over at SEOMOZ. This is a great article for beginning and experienced bloggers alike. It is comprised of a list of 21 important tactics for successful blogging. Continue reading here… and enjoy!
Content Stategies for Small Business Blogging
As most of our readers know we still like blogs for business. They are a great tool to provide traffic and promote your business especially in very competitive markets.
“…your blog however must be successful to drive results!”
Here is an Epic article from our friend and SEO guru Neil Patel on how to Strategize your business blog. Continue Reading… and let us know what you thing.


